Sanlorenzo opens its first showroom in London

15 April 2026

Sanlorenzo strengthens its international footprint with the opening of its first London showroom in Mayfair, on Park Lane. Conceived as a private consultation space for Sanlorenzo and Bluegame clients, the showroom reflects the brand’s approach to yachting as a form of personal expression shaped by design, craftsmanship and long-term vision. The opening marks a further step in Sanlorenzo’s evolution and reinforces its presence in one of the world’s leading luxury and cultural capitals.